Restricted crediting, market contraction and rising customer demands are all premises for severe competition in the real estate sector. In order to gain competitive advantage, firms need to diversify from their rivals and offer high-quality products and services to their potential customers.
Efficient satisfaction of clients’ needs is guaranteed by integrating InfoServ® Customer Manager – a professional call centre with standard CRM and telephone functionality.

The system provides excellent solution for marketing, sales and coverage of the operating needs of the firm. Automation of real estate company’s processes is achieved, while the system is convenient and easy to use. It is also compatible with other software products used by agencies.
Possible applications of InfoServ® Customer Manager for the needs of real estate agencies:

• Provision of a complete data base with information about customers and property
• Record of calls and storage of correspondence with customers in separate files, aiming at identifying and better satisfying their needs
• Conducting telephone consultations when selling or renting property
• Implementing advertising campaigns by sending sms, e-mail or fax to a large group of customers with a single mouse-click; notification about promotions and special offers
• Direct marketing on the phone (telemarketing functionality) and possibility for conducting a call according to a preliminarily prepared marketing script
• Creating, assigning and monitoring employees’ tasks (property inspection, consultation, organizing the legalization process of a sales deal etc.)
• Automatically informing a customer per sms or e-mail about exceeding the time period for rent payment, notification about contract expiry etc.
• Generating documents by a preliminarily created template (Rent or sales contract, preparing and sending pro-forma invoice)
• Working with an interactive Help desk with answers to frequently asked questions (FAQs)
• Preparing statistical reports for the work of the call center – information about communication with customers (incoming and outgoing calls, received and sent sms, e-mails, fax etc.) by agent, weekday and time as well as more than 1000 reports according to various criteria.
• Daily control of brokers’ activity by recording their calls, sms, e-mails; inquiries about meetings with customers, property inspections, presentations
• Storage of customer information in the data base of the contact center in the case of broker’s prolonged absence
• Identifying competitors and hindering the leakage of classified firm information (e.g. data about price of property)
• 24/7 customer service with possibility for priority satisfaction of the needs of “important” (VIP) clients
• Possibility to the owner for remote management of the work of his brokers (outside the office)